How to do a SWOT analysis (part 1)
SWOT analysis is a very important tool for opening, planning and running a business, respectively, and the question “how to do SWOT analysis” is of particular importance in the life…

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How to make money on tea?
In order to open your own business you need a business idea, of course. Today we’ll talk about one interesting thing - we’ll call it “how to make money on…

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How to establish a business (part 2)
2. Which of the processes has the most significant impact on profits in my business? Here, rather, it’s immediately clear, but nonetheless. It’s immediately understandable, because I believe that in…

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competitors

How to study the market and why is it needed? (part 1)

First, let’s figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is customers, but competitors. And that’s all. Roughly speaking, of course, but the essence is as follows. Accordingly, to study the market is to study customers and explore competitors. Just huh? 🙂

More about what it is to “explore the market”
I’ll start the paragraph as I finished the previous one – excuse me. Explore the market – this is to study customers and explore competitors. In fact, you have two areas for market research. Continue reading

Copying a business, or how to capitalize on other people’s ideas (part 2)

How to capitalize on other people’s ideas, or how to copy a business?
Firstly, a little reservation. I do not want to say that the world does not need new products, and no one will invent them. Will, of course. I already said that those who can do it can and will do it. So take good successful examples and copy them. On its own scale, of course. Copying someone else’s business is fine, don’t worry. And this is the key to success if you correctly complete your part of the task.

In this case, of course, do not expect someone to come up with a new successful business, and you will copy it. Take any existing successful business, analyze it, ask the following questions: Continue reading

How to recover lost customers or 6 errors that make customers forget about you

One of the most important aspects of doing business is retaining your customers and working with them. Attracting new customers is always more expensive for small businesses than working with existing ones. At the same time, the average check of regular customers according to statistics, if it changes, is for the better for business. Conversely, the loss (or non-return) of customers for a second and so on purchase is a serious loss for the entire business in fact. Therefore, the question of “how to return lost customers” is worth a separate consideration, at least.

In this article we will talk about how to return lost customers in a slightly unusual manner. I will list 10 main mistakes due to which, according to my observations, a small business most often loses customers, and you, correcting them (or not allowing them), will understand how to return lost customers. Continue reading

The main tasks of an entrepreneur, or what and how to do if you are an entrepreneur (part 2)
8. Foresight Are you not a psychic? Sorry. Well, let’s do it, then somehow differently. OK stop, seriously. No superfluous feelings are meant. Remember, we have already called control one…

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Car rental as a business idea
Many of us have long been planning to open our own business and work only for ourselves. However, among many business ideas, people are lost, afraid to invest their hard-earned…

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Copying a business, or how to capitalize on other people's ideas (part 2)
How to capitalize on other people's ideas, or how to copy a business? Firstly, a little reservation. I do not want to say that the world does not need new…

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What a business potential consists of - 10 basic elements
The main components of business potential The main components of a business’s potential are what business depends on the most. As I understand it, and so I talk about it,…

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