One of the most important aspects of doing business is retaining your customers and working with them. Attracting new customers is always more expensive for small businesses than working with existing ones. At the same time, the average check of regular customers according to statistics, if it changes, is for the better for business. Conversely, the loss (or non-return) of customers for a second and so on purchase is a serious loss for the entire business in fact. Therefore, the question of “how to return lost customers” is worth a separate consideration, at least.
In this article we will talk about how to return lost customers in a slightly unusual manner. I will list 10 main mistakes due to which, according to my observations, a small business most often loses customers, and you, correcting them (or not allowing them), will understand how to return lost customers. Continue reading
The main components of business potential
The main components of a business’s potential are what business depends on the most. As I understand it, and so I talk about it, at least. It is these 10 business elements that carry a significant part of the business potential. Let’s look at them.
1. Business idea
A business idea is the main source of small business, from there it all starts in every business. And, of course, that its potential largely determines the potential of the business as a whole. Continue reading