Breeding quails as a business
The other day I received a letter asking why there are no articles with business ideas on our site. Well, because I do not have time to write :). But…

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Industry Analysis through 40 Questions (part 1)
Analysis of the industry is not only an important step in opening your own business, but also an important tool for conducting and developing your own business. Indeed, making an…

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How to do a SWOT analysis (part 2)
Step 2. Analysis of the business environment In this step of the SWOT analysis, we must analyze in more detail all of the above factors and understand what they actually…

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How to increase profits in your business (part 1)

If you are an entrepreneur, then you simply have to constantly ask yourself the same question – how to increase profits? Profit – this is business. The whole point of the business is to increase profits. I don’t know other reasons for doing business. Whoever says anything. There are only five ways to increase profits in business, according to business expert Paul Lambert (the so-called Formula Five). Further we will consider them.5 ways to increase profits
1. Increase Margin
The same Paul Lambert said that business is not to sell more, but to earn more for yourself. And the more you can get from your business, the more successful your business is. And vice versa. As you understand, there are two ways to increase margins and, accordingly, increase profits: either sell more expensive, or buy and / or produce cheaper. Continue reading

Copying a business, or how to capitalize on other people’s ideas (part 2)

How to capitalize on other people’s ideas, or how to copy a business?
Firstly, a little reservation. I do not want to say that the world does not need new products, and no one will invent them. Will, of course. I already said that those who can do it can and will do it. So take good successful examples and copy them. On its own scale, of course. Copying someone else’s business is fine, don’t worry. And this is the key to success if you correctly complete your part of the task.

In this case, of course, do not expect someone to come up with a new successful business, and you will copy it. Take any existing successful business, analyze it, ask the following questions: Continue reading

How to make a marketing plan from 7 offers

Today a very short article will turn out, I think. Let’s talk about how to draw up a marketing plan in 7 sentences. Perhaps the article will be voluminous, but very important and useful, I am sure. The fact that you can, and, most importantly, how to make a marketing plan in 7 sentences, was the first to speak of the world famous Jay Conrad Levinson – the father of guerrilla marketing. So, in fact, I am retelling his words to you. Who has already read – well done, who not – here’s an opportunity.

how to make a marketing plan
We make a marketing plan of 7 offers Continue reading

What a business potential consists of - 10 basic elements
The main components of business potential The main components of a business’s potential are what business depends on the most. As I understand it, and so I talk about it,…

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What a business depends on - 5 digits that an entrepreneur must know (part 2)
5. Lifetime value of the client / Cost of attracting one client This indicator will allow you to understand how much you will get back from each invested ruble. In…

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Mistakes of novice entrepreneurs - 10 most dangerous (part 2)
Mistake # 5: impatience A common mistake of aspiring entrepreneurs is impatience. Business takes time, be patient. If you want to earn a million in the first month, hmmm ...…

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