How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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What a business depends on - 5 digits that an entrepreneur must know (part 1)
Are you an entrepreneur and do you have your own business? Or strive to open a business and become an entrepreneur? Have you ever wondered what the business depends on…

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Common Small Business Mistakes
The topic of today's material is small business mistakes. A couple of days ago, I began to think, and what are most often mistaken? I mean us - small entrepreneurs.…

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What a business depends on – 5 digits that an entrepreneur must know (part 2)

5. Lifetime value of the client / Cost of attracting one client

This indicator will allow you to understand how much you will get back from each invested ruble. In our case, it looks like this: 28750/500 = 57.5. For each invested ruble in attracting customers, you get in the long term (i.e. for the time during which the client buys goods or services from you) 57.5 rubles. Very good, by the way :-). But this is just an example, of course. By the way, this shows how important it is to work with regular customers.

This parameter very clearly shows the long-term prospects of your business. If every invested ruble brings you 2 or 5, then this is a bad business, you know. Draw conclusions and make corrections. Continue reading

How to establish a business (part 1)

On the topic of how to establish a business, I already wrote in an article on how to organize your business. But since setting up a business is not the easiest thing, let us return to this topic again. In the future, we will probably come back again. In today’s article I will share my opinion on how to establish a business from the point of view of its systematization, i.e. division of business processes into several subsystems and their integration, and organization.

I would like to note (although for you this, the reader, from the point of view of running your own business it may turn out to be insignificant), that this article was placed under the heading “Starting a business” and not “Doing business”, although, probably, the second would be more correct. Continue reading

Learning business by watching others succeed (part 2)
Lessons for Entrepreneurs from Google How can you learn business by observing and analyzing the development of Google. There really is something to learn - in business and not only…

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How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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How to do a SWOT analysis (part 1)
SWOT analysis is a very important tool for opening, planning and running a business, respectively, and the question “how to do SWOT analysis” is of particular importance in the life…

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