List of activities requiring a license (part 3)
38) Activities for the production of copies of audiovisual works, programs for electronic computers, databases and phonograms on any kind of media (except if the specified activity is independently carried…

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List of activities requiring a license (part 3)
38) Activities for the production of copies of audiovisual works, programs for electronic computers, databases and phonograms on any kind of media (except if the specified activity is independently carried…

Continue reading →

How to make a marketing plan from 7 offers
Today a very short article will turn out, I think. Let's talk about how to draw up a marketing plan in 7 sentences. Perhaps the article will be voluminous, but…

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individual

What a business depends on – 5 digits that an entrepreneur must know (part 2)

5. Lifetime value of the client / Cost of attracting one client

This indicator will allow you to understand how much you will get back from each invested ruble. In our case, it looks like this: 28750/500 = 57.5. For each invested ruble in attracting customers, you get in the long term (i.e. for the time during which the client buys goods or services from you) 57.5 rubles. Very good, by the way :-). But this is just an example, of course. By the way, this shows how important it is to work with regular customers.

This parameter very clearly shows the long-term prospects of your business. If every invested ruble brings you 2 or 5, then this is a bad business, you know. Draw conclusions and make corrections. Continue reading

How to establish a business (part 1)

On the topic of how to establish a business, I already wrote in an article on how to organize your business. But since setting up a business is not the easiest thing, let us return to this topic again. In the future, we will probably come back again. In today’s article I will share my opinion on how to establish a business from the point of view of its systematization, i.e. division of business processes into several subsystems and their integration, and organization.

I would like to note (although for you this, the reader, from the point of view of running your own business it may turn out to be insignificant), that this article was placed under the heading “Starting a business” and not “Doing business”, although, probably, the second would be more correct. Continue reading

How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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The most important factor for business success
You want to know a lot of things, to be able to do even more, but if you don’t make a decision, if you are not ready to act, you…

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How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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How to increase profits in your business (part 1)
If you are an entrepreneur, then you simply have to constantly ask yourself the same question - how to increase profits? Profit - this is business. The whole point of…

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