Copying a business, or how to capitalize on other people's ideas (part 2)
How to capitalize on other people's ideas, or how to copy a business? Firstly, a little reservation. I do not want to say that the world does not need new…

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How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

Continue reading →

practice

How to study the market and why is it needed? (part 2)

5 steps to explore the market
1. Set the goal of market research. Do not just collect information, but decide (or rather, understand) what do you want to know? Why do you need this information? Then you will find exactly what you need.

2. Gather information. Use different sources – and communication with people, and the Internet, and magazines, and statistics of different organizations … everything you can get … Do not forget about wordstat! 🙂

3. Check the information. Sometimes information from different sources can be very different. Unfortunately, this happens and you have to spend extra time. But nothing can be done – it’s better than continuing to work, being in error. Continue reading

How to establish a business (part 2)

2. Which of the processes has the most significant impact on profits in my business?
Here, rather, it’s immediately clear, but nonetheless. It’s immediately understandable, because I believe that in any business the most important thing is marketing. Attracting new customers and retaining old ones. The essence of the question is more about what factor is in second, third place and so on. I already gave the first :-). Make some rating. In general, you need to understand the interconnections of all these processes and determine priorities. That’s what I meant. That sounds better :-). Continue reading

How to do a SWOT analysis (part 1)
SWOT analysis is a very important tool for opening, planning and running a business, respectively, and the question “how to do SWOT analysis” is of particular importance in the life…

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Production of decorative stone as a business idea
We will begin our consideration of this business idea with a short history. The first building material that was used by our ancestors thousands of years ago, and only in…

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Learning business by watching others succeed (part 1)
6 business lessons from the Barack Obama campaign Barack Obama is not the first presidential candidate to use the Internet in his campaign. But Barack Obama is the only one…

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