How to do a SWOT analysis (part 1)
SWOT analysis is a very important tool for opening, planning and running a business, respectively, and the question “how to do SWOT analysis” is of particular importance in the life…

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The main tasks of an entrepreneur, or what and how to do if you are an entrepreneur (part 2)
8. Foresight Are you not a psychic? Sorry. Well, let’s do it, then somehow differently. OK stop, seriously. No superfluous feelings are meant. Remember, we have already called control one…

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How to increase profits in your business (part 2)
How much will profit increase? Above, we have listed five methods for increasing profits. How much profit will increase depends on how effectively we implement all the changes in the…

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How to study the market and why is it needed? (part 1)

First, let’s figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is customers, but competitors. And that’s all. Roughly speaking, of course, but the essence is as follows. Accordingly, to study the market is to study customers and explore competitors. Just huh? 🙂

More about what it is to “explore the market”
I’ll start the paragraph as I finished the previous one – excuse me. Explore the market – this is to study customers and explore competitors. In fact, you have two areas for market research. Continue reading

How to sell goods well – learn from Amazon

How does Amazon sell products?
As I said, we’ll just go point by point along the route that is offered to the visitor on the site. And we will, of course, comment on certain tricks and moments. So, let’s go:

1. Personal recommendations

Immediately after entering the site in the upper right corner, Amazon gives personal recommendations for each registered visitor. For your previous visits, the system tried to understand you and create a certain knowledge base about you, on the basis of which it will offer products to you personally with each new visit to the site. This shows how important it is to know your customer, meet his preferences and work with your customers constantly. Errors in sentences are not excluded, of course, but this is not the most important thing. Continue reading

Payment terminals as a business
In this article, we will consider a new business idea - payment terminals as a business. You always want your own business to become profitable right away, right? From this…

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Common Small Business Mistakes
The topic of today's material is small business mistakes. A couple of days ago, I began to think, and what are most often mistaken? I mean us - small entrepreneurs.…

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How to recover lost customers or 6 errors that make customers forget about you
One of the most important aspects of doing business is retaining your customers and working with them. Attracting new customers is always more expensive for small businesses than working with…

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