Production of decorative stone as a business idea
We will begin our consideration of this business idea with a short history. The first building material that was used by our ancestors thousands of years ago, and only in…

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The most important factor for business success
You want to know a lot of things, to be able to do even more, but if you don’t make a decision, if you are not ready to act, you…

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How to establish a business (part 1)
On the topic of how to establish a business, I already wrote in an article on how to organize your business. But since setting up a business is not the…

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product

How to study the market and why is it needed? (part 1)

First, let’s figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is customers, but competitors. And that’s all. Roughly speaking, of course, but the essence is as follows. Accordingly, to study the market is to study customers and explore competitors. Just huh? 🙂

More about what it is to “explore the market”
I’ll start the paragraph as I finished the previous one – excuse me. Explore the market – this is to study customers and explore competitors. In fact, you have two areas for market research. Continue reading

How to sell goods well – learn from Amazon

How does Amazon sell products?
As I said, we’ll just go point by point along the route that is offered to the visitor on the site. And we will, of course, comment on certain tricks and moments. So, let’s go:

1. Personal recommendations

Immediately after entering the site in the upper right corner, Amazon gives personal recommendations for each registered visitor. For your previous visits, the system tried to understand you and create a certain knowledge base about you, on the basis of which it will offer products to you personally with each new visit to the site. This shows how important it is to know your customer, meet his preferences and work with your customers constantly. Errors in sentences are not excluded, of course, but this is not the most important thing. Continue reading

Kennedy marketing or tough business management

Real and real customer needs for every aspect of the business). This is your “customer agreement”.
Finding a point is already good for every aspect of the business is priceless.
Borrow ideas from a wide variety of companies and industries – this gives an advantage, because all competitors usually have the same narrow horizons.
Excuses and profits are incompatible. The scoreboard (some kind of sports arena, meaning) shows the result, because it is important, not the reason, because it is not important.
We must constantly think about how to increase profits – to increase the share of profitable working time, find new ways of marketing and advertising, how to keep each client, how to get recommendations, what is not worth doing, what needs to be delegated, etc., etc. Continue reading

Addresses of tax inspections in Moscow (part 1)
Inspectorate of the Federal Tax Service of Russia No. 1 - Central AO Address: 105064, Moscow, Zemlyanoy Val St., 9. Help desk phone: 8 (495) 400-00-87. Fax: 8 (495) 400-01-66.…

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Industry Analysis through 40 Questions (part 2)
Competitors and Competitive Industry Analysis 22. How many competitors in this industry? Analyze your piece of the market, i.e. those with whom you are really competing. But be aware of…

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Common Small Business Mistakes
The topic of today's material is small business mistakes. A couple of days ago, I began to think, and what are most often mistaken? I mean us - small entrepreneurs.…

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