How to establish a business (part 2)
2. Which of the processes has the most significant impact on profits in my business? Here, rather, it’s immediately clear, but nonetheless. It’s immediately understandable, because I believe that in…

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How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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How to do a SWOT analysis (part 1)
SWOT analysis is a very important tool for opening, planning and running a business, respectively, and the question “how to do SWOT analysis” is of particular importance in the life…

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opportunities

How to do a SWOT analysis (part 2)

Step 2. Analysis of the business environment
In this step of the SWOT analysis, we must analyze in more detail all of the above factors and understand what they actually represent for us and our business. We will do this, as you might imagine, through a few questions. Here they are:

19. What legal factors can be a threat to our business, and which opportunities?

20. What political factors for our business can be a threat, and which opportunities? Continue reading

Tips for a novice leader or 15 moments of truth

In business, if not at the very beginning, then a little later, when he grows up, you will have to be a leader, one way or another. Therefore, today’s post is called advice to the novice leader, and in it I will share some of my recommendations, thoughts and experiences.

I will say right away that some of them have been personally tested, and some are “taken from open sources,” as they say :-). That is, they are in all the business literature that I read, at least, but I have not yet had time to verify their effectiveness. Not because there are doubts, just did not happen in some situations. I will warn about this during the article. Continue reading

What a business depends on - 5 digits that an entrepreneur must know (part 2)
5. Lifetime value of the client / Cost of attracting one client This indicator will allow you to understand how much you will get back from each invested ruble. In…

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How to stimulate employees, or about the mistakes of material incentives
What mistakes in motivating employees are considered the most common? We will list a few standard mistakes made by managers and hope that they will help you better understand how…

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The main tasks of an entrepreneur, or what and how to do if you are an entrepreneur (part 2)
8. Foresight Are you not a psychic? Sorry. Well, let’s do it, then somehow differently. OK stop, seriously. No superfluous feelings are meant. Remember, we have already called control one…

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