motivation scheme works
How to study the market and why is it needed? (part 2)
5 steps to explore the market
1. Set the goal of market research. Do not just collect information, but decide (or rather, understand) what do you want to know? Why do you need this information? Then you will find exactly what you need.
2. Gather information. Use different sources – and communication with people, and the Internet, and magazines, and statistics of different organizations … everything you can get … Do not forget about wordstat! 🙂
3. Check the information. Sometimes information from different sources can be very different. Unfortunately, this happens and you have to spend extra time. But nothing can be done – it’s better than continuing to work, being in error. Continue reading
How to stimulate employees, or about the mistakes of material incentives
What mistakes in motivating employees are considered the most common?
We will list a few standard mistakes made by managers and hope that they will help you better understand how to stimulate employees and thus improve your business.
Error number 1. Failure to pay remuneration obligations
In this case, employees are demotivated and eventually cease to trust management, and some even leave the company.
Mistake number 2. Premium payment guarantee
If employees are encouraged with guaranteed bonuses, then they often perceive the bonus as part of their salary. They do not need to make an effort to obtain it. And if you decide not to pay the premium, then you will receive a wave of discontent in response. Continue reading