How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

Continue reading →

Common Small Business Mistakes
The topic of today's material is small business mistakes. A couple of days ago, I began to think, and what are most often mistaken? I mean us - small entrepreneurs.…

Continue reading →

Kennedy marketing or tough business management
Real and real customer needs for every aspect of the business). This is your “customer agreement”. Finding a point is already good for every aspect of the business is priceless.…

Continue reading →

measure should correspond

List of activities requiring a license (part 2)

20) Activities for the carriage of inland water transport, sea transport of passengers.

21) Activities in the transport of inland water transport, sea transport of dangerous goods.

22) Activities for the carriage of passengers by air (unless the specified activity is carried out to meet the own needs of a legal entity or individual entrepreneur).

23) Activities for the carriage of goods by air (unless the specified activity is carried out to ensure the own needs of a legal entity or individual entrepreneur). Continue reading

How to study the market and why is it needed? (part 2)

5 steps to explore the market
1. Set the goal of market research. Do not just collect information, but decide (or rather, understand) what do you want to know? Why do you need this information? Then you will find exactly what you need.

2. Gather information. Use different sources – and communication with people, and the Internet, and magazines, and statistics of different organizations … everything you can get … Do not forget about wordstat! 🙂

3. Check the information. Sometimes information from different sources can be very different. Unfortunately, this happens and you have to spend extra time. But nothing can be done – it’s better than continuing to work, being in error. Continue reading

Tips for a novice leader or 15 moments of truth

In business, if not at the very beginning, then a little later, when he grows up, you will have to be a leader, one way or another. Therefore, today’s post is called advice to the novice leader, and in it I will share some of my recommendations, thoughts and experiences.

I will say right away that some of them have been personally tested, and some are “taken from open sources,” as they say :-). That is, they are in all the business literature that I read, at least, but I have not yet had time to verify their effectiveness. Not because there are doubts, just did not happen in some situations. I will warn about this during the article. Continue reading

Copying a business, or how to capitalize on other people's ideas (part 1)
Copying a business is a really powerful tool for creating a truly solid business. And let them say that it’s bad, that originality and creativity are valued higher, that copying…

...

How to succeed in business - a list of the most important factors
I am not writing this article “How to succeed in business” at all. The other day, I accidentally stumbled upon a list of success factors in business with which I…

...

What a business depends on - 5 digits that an entrepreneur must know (part 2)
5. Lifetime value of the client / Cost of attracting one client This indicator will allow you to understand how much you will get back from each invested ruble. In…

...