nastya
How to study the market and why is it needed? (part 2)
5 steps to explore the market
1. Set the goal of market research. Do not just collect information, but decide (or rather, understand) what do you want to know? Why do you need this information? Then you will find exactly what you need.
2. Gather information. Use different sources – and communication with people, and the Internet, and magazines, and statistics of different organizations … everything you can get … Do not forget about wordstat! 🙂
3. Check the information. Sometimes information from different sources can be very different. Unfortunately, this happens and you have to spend extra time. But nothing can be done – it’s better than continuing to work, being in error. Continue reading
Industry Analysis through 40 Questions (part 2)
Competitors and Competitive Industry Analysis
22. How many competitors in this industry? Analyze your piece of the market, i.e. those with whom you are really competing. But be aware of the overall competition in the industry too.
23. Who will be (or are) your main competitor in the market?
24. How long have your competitors been in the market?
25. What market share do they own? In general, and each individual. Naturally, these will be indicative definitions.
26. Where are they and where do they work (that is, they offer their services and / or goods)? Continue reading
Industry Analysis through 40 Questions (part 1)
Analysis of the industry is not only an important step in opening your own business, but also an important tool for conducting and developing your own business. Indeed, making an analysis of the industry (and its own business, in particular), the entrepreneur clearly understands where and in what to add, and in which he is ahead of the competition. It really helps to make the right decisions, agree. And making the right decisions is the main task of a successful entrepreneur. So let’s look at how to do the same industry analysis.
Want to do an industry analysis? Answer 40 questions
To make it easier to analyze the industry, here I will lay out 40 questions, by answering which you can already say: “That’s it! I did it! Industry Analysis Ready. Continue reading