Production of decorative stone as a business idea
We will begin our consideration of this business idea with a short history. The first building material that was used by our ancestors thousands of years ago, and only in…

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Industry Analysis through 40 Questions (part 1)
Analysis of the industry is not only an important step in opening your own business, but also an important tool for conducting and developing your own business. Indeed, making an…

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How to study the market and why is it needed? (part 1)
First, let's figure out what a market is. I say again, I write about my concepts, which do not have to correspond to textbooks. Therefore, the market for me is…

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conducting your own business

Production of decorative stone as a business idea

We will begin our consideration of this business idea with a short history. The first building material that was used by our ancestors thousands of years ago, and only in the twentieth century, began to leave the wide construction site – this is natural stone. Natural stone, of course, is different, and depending on the cost of extraction, processing, uniqueness of the stone itself, the cost of the finished material varies, but is usually quite high. The high cost, along with some other points (for example, a limited color range) casts doubt on the prospects of the natural stone production and processing business.

But there is a rather interesting option for its replacement, from the point of view of business, including. This is a decorative stone that has appeared in the last century. Decorative stone has several advantages over natural stone: Continue reading

Mistakes of novice entrepreneurs – 10 most dangerous (part 1)

The mistakes of start-up entrepreneurs are a real part of starting your own business. And you can’t get away from it, dear entrepreneurs, beginners and not really :-). Mistakes are an experience that is absolutely necessary on the path to success. All aspiring entrepreneurs make mistakes, and you will not be an exception. But this is not a reason to worry and, moreover, not to start a business. The simple question is whether you can learn from them.

Starting your own business is the most vulnerable period of doing business for many reasons. Accordingly, the mistakes of entrepreneurs are found here most often. And almost all are related to one of the following three aspects: Continue reading

How to do a SWOT analysis (part 3)

Step 3. SWOT matrix
Having calculated all the factors influencing the business and grouping them into four squares, we get the SWOT analysis matrix, as in the photo below. Thus, we classified all possible impacts on our business in 4 categories: Strengths, Weaknesses, Opportunities and Threats. Thanks to this matrix, we better understand our own business, and, accordingly, it is easier for us to make competent decisions.how to do swot analysis
SWOT analysis matrix

Step 4. SWOT Strategy
Stroking the matrix on the SWOT, it is easy to see that in each square two elements intersect. From this “intersection”, in fact, we can extract a separate business strategy and, on the basis of it, develop a business. Continue reading

Mistakes of novice entrepreneurs - 10 most dangerous (part 2)
Mistake # 5: impatience A common mistake of aspiring entrepreneurs is impatience. Business takes time, be patient. If you want to earn a million in the first month, hmmm ...…

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What a business depends on - 5 digits that an entrepreneur must know (part 2)
5. Lifetime value of the client / Cost of attracting one client This indicator will allow you to understand how much you will get back from each invested ruble. In…

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Reduce business expenses - a way to increase profits №5
So, dear undertook, we got to the fifth, last in our list of ways that increase profits in our business. This will reduce costs in your business. Prior to this,…

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Learning business by watching others succeed (part 1)
6 business lessons from the Barack Obama campaign Barack Obama is not the first presidential candidate to use the Internet in his campaign. But Barack Obama is the only one…

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