How to study the market and why is it needed? (part 2)
5 steps to explore the market 1. Set the goal of market research. Do not just collect information, but decide (or rather, understand) what do you want to know? Why…

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Learning business by watching others succeed (part 1)
6 business lessons from the Barack Obama campaign Barack Obama is not the first presidential candidate to use the Internet in his campaign. But Barack Obama is the only one…

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How to stimulate employees, or about the mistakes of material incentives
What mistakes in motivating employees are considered the most common? We will list a few standard mistakes made by managers and hope that they will help you better understand how…

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How to become a successful entrepreneur: 30 tips

How to become a successful entrepreneur? I don’t know, I’ll tell you straight. If you wanted to hear the answer directly, it is unlikely to succeed. Successful entrepreneurs become working, gaining their own experience, learning and steadily realizing their own business ideas and intentions. And not because they had beforehand an answer to that very question: how to become a successful entrepreneur? Therefore, friends, if you want to become successful entrepreneurs, believe and work, and everything will work out. Mistakes, of course, will be, but they are just part of the path to success in entrepreneurship. By the way, here is a list of common mistakes made by new entrepreneurs. Continue reading

How to do a SWOT analysis (part 3)
Step 3. SWOT matrix Having calculated all the factors influencing the business and grouping them into four squares, we get the SWOT analysis matrix, as in the photo below. Thus,…

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How to establish a business (part 2)
2. Which of the processes has the most significant impact on profits in my business? Here, rather, it’s immediately clear, but nonetheless. It’s immediately understandable, because I believe that in…

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How to make a marketing plan from 7 offers
Today a very short article will turn out, I think. Let's talk about how to draw up a marketing plan in 7 sentences. Perhaps the article will be voluminous, but…

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