How to do a SWOT analysis (part 3)
Step 3. SWOT matrix Having calculated all the factors influencing the business and grouping them into four squares, we get the SWOT analysis matrix, as in the photo below. Thus,…

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How to establish a business (part 1)
On the topic of how to establish a business, I already wrote in an article on how to organize your business. But since setting up a business is not the…

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How to stimulate employees, or about the mistakes of material incentives
What mistakes in motivating employees are considered the most common? We will list a few standard mistakes made by managers and hope that they will help you better understand how…

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quotation marks

How to make a quotation correctly? (part 2)

Here are some tips for writing a good headline:

The title is a question. For example: “How to increase profits by 2 times?” Or “How to bring the site to the top ten Yandex?”. It should be noted that this technique is already very often used, and therefore somewhat loses its effectiveness, but nonetheless. Definitely better than the “Commercial offer”.
Use the numbers in the title. For example: “11 ways to bring your site to the TOP for free!”.
Add some news in the headline. According to statistics, news headlines read 33% more often.
Use the words “free” and “new” in the title. They catch. BUT! Firstly, one can say the same thing as in the first paragraph about lesser efficiency over time. And secondly, it is very important (!) That you are selling. In some cases, “free” can push away a potential buyer. But overall, yes, these words work. Continue reading

Car rental as a business idea
Many of us have long been planning to open our own business and work only for ourselves. However, among many business ideas, people are lost, afraid to invest their hard-earned…

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List of activities requiring a license (part 3)
38) Activities for the production of copies of audiovisual works, programs for electronic computers, databases and phonograms on any kind of media (except if the specified activity is independently carried…

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How to stimulate employees, or about the mistakes of material incentives
What mistakes in motivating employees are considered the most common? We will list a few standard mistakes made by managers and hope that they will help you better understand how…

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