Step 2. Analysis of the business environment
In this step of the SWOT analysis, we must analyze in more detail all of the above factors and understand what they actually represent for us and our business. We will do this, as you might imagine, through a few questions. Here they are:
19. What legal factors can be a threat to our business, and which opportunities?
20. What political factors for our business can be a threat, and which opportunities? Continue reading